This article says that Netflix subscribers are now letting the DVD collect dust at their homes. What this means is that
1. Netflix used to make money from people signing up to watch movies.
2. Netflix is now making more money by people NOT watching movies - u watch less movies- they pay less for shipping the movies - so they make more from each subscription.
I wonder if they considered this as part of their initial business plan.
Tuesday, July 18, 2006
Netflix changes DVD viewing habits..... again
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